Study Objectives How do people's attitudes translate into personal behaviour around sustainable issues and how did tis change in the first lockdown? Which sustainability issues matter and how much do people feel they can make a difference?
We asked 1,000 UK consumers to tell us how lockdown had changed their habits in shopping for food, preparing it and consuming it, and found that the biggest claimed changes were around preparing more meals from scratch and wasting less food.
We recently asked 1,000 UK consumers to tell us about their main environmental concerns, and plastic waste is clearly right up there alongside climate change.
We recently asked 1,000 UK consumers (aged 18 – 64) if during lockdown they had adopted a more fully plant – based diet.
While the UK public might have appreciated the environment more during lockdown, did they actually think their own lifestyle changed in a way that benefitted the environment?